Ukrainian comedy format from Kvartal 95, in which ordinary people compete to make professional comedians laugh, has been licensed by Yellow Film & TV in Finland. 10 episodes of the show will go on air on Nelonen (Four) in March this year.
17 January 2017
Ukrainian comedy format from Kvartal 95, in which ordinary people compete to make professional comedians laugh, has been licensed by Yellow Film & TV in Finland. 10 episodes of the show will go on air on Nelonen (Four) in March this year.

The deal was concluded by Eccho Rights, Kvartal’s long-time partner in distributing the format worldwide. Previously the show was broadcasted in Russia, China, Vietnam and Lithuania and optioned to a number of territories.

Crack Them Up has been one of the most popular entertainment formats in Ukraine since 2011, with currently 12 seasons and 2nd season of Crack Them Up.Kids being in production. It’s a comedy game program, where everybody with a good sense of humor and artistry has an opportunity to earn good money.

Vladimir Zelenskiy, co-founder and creative producer of Kvartal 95 comments: "The implementation of the format in Finland is another successful step in our content international travel. And it's very interesting. The format has been very successful in all territories where it’s been on air. Each country has its own local specifics of humor, but good jokes, artistry, talent and charisma captivate audience regardless of nationality”.

“The joy of this format is that it gives each participant their 5 minutes of fame, and looks to have fun with them. With an infinite pool of fresh talent to choose from - the public - the long term success of the series is secure, so it is no surprise it has thrived for so long in Ukraine. We look forward to a similar story now in Finland,” says Nicola Söderlund, Managing Partner at Eccho Rights.